With the official launch of the new MILER series trucks in the Guatemalan market, MILER It will provide a more efficient and economical choice of vehicles for local individual logisticians, wholesalers, construction teams and other customer groups at the beginning of their business.
On 27 June, FOTON's new MILER series trucks were officially launched in Guatemala, marking FOTON's continued expansion of its global commercial vehicle layout and its commitment to helping Guatemala's transport industry achieve upgrading by providing trucks with excellent quality, efficient performance and advanced technology to meet the diversified needs of the local market.
FOTON's new MILER series trucks are highly regarded for their outstanding quality, reliability and efficiency. The series of trucks not only have strong load carrying capacity and adaptability to cope with various complex working environments, but also are well-designed and optimised for the Guatemalan market to meet the demand for high-quality and high-efficiency means of local transport, construction and agriculture sectors, and have been warmly welcomed by the Guatemalan market.
MILER is a new-generation lightweight small truck product of FOTON. Following the design concept of good-looking, good-driving, intelligent and high-quality, it has a stylish and exquisite appearance, adopting the AUCAN engine that meets the European emission standard to ensure efficient and environmentally friendly transport capability. Meanwhile, it is equipped with a number of advanced technologies including Anti-lock Braking System (ABS), Electronic Brakeforce Distribution (EBD), Lane Departure Warning System (LDWS), and Advanced Emergency Braking System (AEBS), which provide all-around safety for drivers. In addition, features such as rear camera, reversing sensors, optimised braking system and foot pedals further enhance the safety and comfort of the vehicle.
Meanwhile, the high-quality interior design with comfortable and durable materials creates a comfortable and refined working environment for the driver. Whether for urban distribution, mountain transport or city construction, the MILER series trucks demonstrate their efficient and stable performance to meet a variety of commercial and personal transport needs.
With the official launch of the new MILER series trucks in the Guatemalan market, Guatemala's transport industry will usher in a new development opportunity, and the vehicle will also be rapidly promoted in the urban agglomeration with Guatemala City as the core, covering a wide range of scenarios of vehicle use such as delivery, moving, building materials, seafood, fruits and vegetables, cold chain. It will provide a more efficient and economical choice of vehicles for local individual logisticians, wholesalers, construction teams and other customer groups at the beginning of their business.
Guatemala is one of the most important markets in the automotive sector, with a growing demand for commercial vehicles. In recent years, Chinese brands represented by FOTON Motor have gradually caught up with European, American, Japanese and Korean brands and emerged in the Guatemalan commercial vehicle market. According to statistics, the sales of FOTON AUMARK S light trucks have been rising since they entered the local market in 2021, and from January to May 2024, the market share of AUMARK S light trucks reached 9.9%, ranking fourth in the local light truck market. Through close cooperation with local dealers, FOTON has further enriched its product line in the Guatemalan market and enhanced its competitiveness in the global commercial vehicle market.
The landing of FOTON's new MILER series trucks not only injects new vitality into the logistics industry in Guatemala, but also demonstrates FOTON's leading position and innovation ability in the global commercial vehicle field. In the future, FOTON will continue to plough into the global market and provide global customers with more high-quality and efficient transport solutions.
